How do you choose a good affiliate program to promote? There are so many horror stories about affiliate programs and networks. People have heard them so often, that some are even wary of joining one.
But most of the stories they may have heard are those related to illegal programs or pyramid schemes … and basically, this kind of market does not have real, worthy product. You do not want to be associated with those type of schemes.
It is obvious you want to be with a program that offers high quality products that you will readily endorse. The growing number of those who have joined affiliate programs already and are succeeding immensely is proof enough that there are reliable and quality affiliate programs out there.
The income a dedicated affiliate marketer can make does not really have a limit. You can scale up your business as your income allows you to re-invest.
And what I find the best thing, is the ability to work your own hours from home – or from anywhere in the world that you may travel. Affiliate marketing really is a life changing way of making your income.
Reasons For Joining An Affiliate Program
Affiliate marketing programs allow you to work part-time. It gives you the opportunity to build a generous residual income. And it makes you an owner of a small business. Affiliate programs have already created lots of millionaires. They are the living testimony of how hard work; continuous prospecting, motivating and training others pay off.
If ever you are deciding to join one, you must take note that you are getting into something that is patterned to what you are capable of. This will be an assurance that you are capable of doing anything to come out successful.
Which Affiliate Program Should You Promote?
Here are some tips you may want to look over before choosing from all the different affiliate programs out there:
A Personal Interest
A program that you like and have interest in will usually work the best for you. One of the best ways of knowing if that is the kind of program you wish to promote is if you are interested in purchasing the product yourself. If that is the case, chances are, there are many others who are also interested in the same program and products. You will find it much easier to write about and to promote something you personally would use – and your sales will reflect that.
Quality Always Wins
Look for a program that is of high quality. For instance, look for one that is associated with many experts in that particular industry. This way, you are assured that of the standard of the program you will be joining into.
Join in the ones that offer real and viable products. How do you know this? Do some initial research. If possible, track down some of the members and customers to give you testimonial on the credibility of the program.
A Growing Market
The program that is catering to a growing target market. This will ensure you that there will be more and continuous demands for your referrals. Make inquiries. There are forums and discussions you can participate in to get good and reliable feedbacks.
A program with a compensation plan that pays out a residual income and a payout of 30% or more would be a great choice. There are some programs offering this kind of compensation. Look closely for one. Do not waste your time with programs that do not reward substantially for your efforts. Check which affiliate program pays the best and compare the product/s with others in a similar market.
Watch Out For Minimum Sales Targets
Be aware of the minimum quotas that you must fulfill or sales target that is too hard to achieve. Some affiliate programs imposes pre-requisites before you get your commissions. Just be sure that you are capable of attaining their requirements.
Help With Your Promotional Efforts
Select one that has plenty of tools and resources that can help you grow the business in the shortest possible time. Not all affiliate programs have these capacities. Make use you decide on one with lots of helpful tools you can use.
A Proven System
Check out if the program has a proven system that can allow you to check your networks and compensation. Also check if they have it available online for you to check anytime and anywhere.
Strong Memberships Work Well For Long-term Income
The program that is offering strong incentives for members to renew their membership each time. The affiliate program that provides continuous help and upgrades for its products have the tendency to retain its members. These things can assure the growth of your networks.
Check For Unhappy Members or Other Affiliates
Be aware of the things that members are not happy about in a program. Like with the ones mentioned above, you can do your checking at discussion forums. If you know someone in that same program, there is ho harm asking if there are many downsides involved.
Research To Do Before Joining An Affiliate Network
Ask lots of questions first before you join any affiliate program. Do a little research about the choices of program that you intend to join into. Get some answers because they will be the deciding point of what you will be achieving later on.
Will It Cost You Anything To Join?
Most affiliate programs being offered today are absolutely free of charge. So why settle for those that charge you some dollars before joining.
When Do They Issue Commission Payments?
Every program is different. Some issue their checks once a month, every quarter, etc. Select the one that is suited to your payment time choice. Many affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be issued.
What is the Hit Per Sale Ratio?
This is the average number of hits to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is extremely important because this will tell you how much traffic you must generate before you can earn a commission from the sale.
What Sort Of Tracking?
How are referrals from an affiliate’s site tracked and for how long do they remain in the system? You need to be confident on the program enough to track those people you refer from your site. This is the only way that you can credit for a sale. The period of time that those people stay in the system is also important. This is because some visitors do not buy initially but may want to return later to make the purchase. Know if you will still get credit for the sale if it is done some months from a certain day.
What are the Kinds of Affiliate Stats Available?
Your choice of affiliate program should be capable of offering detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor of your site. A hit is the one clicking on the banner or text links.
Hits and Impressions – Are You Paid?
Does the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as this will add to the earnings you get from the sales commission. This is especially important if the program you are in offers low sales to be able to hit ratio.
Who is the Online Retailer?
Find out whom you are doing business with to know if it is really a solid company. Know the products they are selling and the average amount they are achieving. The more you know about the retailer offering you the affiliate program, the easier it will be for you to know if that program is really for you and your site.
Is The Affiliate A One Tier or Two Tier Program?
A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.
What Is The Amount Of Commission Paid?
5% – 20% is the commission paid by most programs. .01% – .05% is the amount paid for each hit. If you find a program that also pays for impressions, the amount paid is not much at all. As you can see from the figures, you will now understand why the average sales amount and hit to sale ratio is important.
These are just some of the questions that needed answering first before you enter into an affiliate program. You should be familiar with the many important aspects that your chosen program should have before incorporating them into your website. Try to ask your affiliate program choices these questions. These can help you select the right program for you site from among the many available.
Have a thorough and intensive knowledge about the affiliate program, the network and also the products that you will be promoting.
Knowing the kind of program you are getting yourself into will make you anticipate and prevent any future problems you may get tripped up on.